1% for the Fish

In 2015, Tackle Junkie Jigs had an idea to start a new initiative in an effort to give back to the resource we rely on. Taking inspiration from the 1% for the Planet movement, Tackle Junkie Jigs decided to take 1% of their total profits and put that money back into the fisheries that we all enjoy. Today, we call that initiative '1% for the fish' and we put aside at least 1% of our profits from each sale to help grow the initiative.